You know where to post. Now what do you actually say?
Get the content mix that makes people binge your business, and how to never run out of things to say.
Tuesday, October 27 · 1:00 to 2:00pm ET · Free
Here's what I keep seeing on my discovery calls.
By the time someone books with me, they've already listened to a couple of episodes, or watched a video, or read three or four posts. They didn't see one thing and reach out. They went looking first.
That's what people do now. They come across you somewhere, they like something, and before they'll ever talk to you they go find out what you're like. They binge you.
Which means the question isn't whether you're posting. It's whether there's enough there, and enough of YOU there, for someone to keep consuming your content and make a decision to buy from you once they've found you.
Most coaches I talk to are stuck in one of two places:
Either they're posting into the wild, wondering why nothing happens. Or they've stopped, because they ran out of things to say about three weeks in and it started to feel pointless.
Both of those are the same problem. Not enough content, not the right mix of it, and no sense of what your content is actually for now that people buy this way.
And you're not likely to see any of it happening. Bingeing is silent. Nobody tells you they went and read six of your posts before they decided.
In 60 minutes, I'll show you:
The mix. There's a specific combination of content types that gets people to keep going instead of scrolling past. It's not five different things you have to create. It's one thing, used five ways.
How to never run out of topics. A simple way to generate more ideas than you can use, from things you already know and already have.
How to make it land. Getting your content specific enough to your people that it stops the scroll, instead of being the kind of generic advice they've read a hundred times.
You'll leave knowing exactly what to post, on the two channels that fit you, without having to be everywhere.
Who it's for
Coaches building a business on their own who are tired of putting stuff out there and nothing happening. If you're already posting and it isn't working, or you've stopped and struggle to start again, this is for you.
Who it isn't for
If you're looking for hacks, trends, or a way to grow fast without showing up, this isn't that. What I teach takes showing up. And it takes a lot less of it than you've been told.
About me
I'm Michelle. For the past 20 years I've done this work for a living: as Marketing Director at a 14 million dollar coaching brand, as a senior copywriter for multiple companies, coaches, and 9-figure entrepreneurs, and as a coach to 2,192 (and counting) solo business owners.
It's free, it's 60 minutes, and I'll send you the replay if you can't make it live.